September 28, 2023
Here's a step-by-step guide on how to obtain the blue checkmark on Instagram, the benefits and importance of verification, and tips from verified users. Ensure that your account meets the necessary criteria and shine online.

How to Get a Blue Check on Instagram: A Step-by-Step Guide

Instagram verification is an increasingly popular topic among users, especially those looking to build their brand, expand their reach, or establish their online presence as a public figure. The coveted blue checkmark on Instagram signifies that an account is verified, authentic, and notable, providing users with numerous benefits that can contribute to their success. In this article, we will explore how to get verified on Instagram, the requirements, and criteria, and provide tips on how to make your account stand out to increase your chances of getting that blue checkmark.

The Importance of Verification on Instagram

Gaining verification on Instagram is an essential aspect of building your brand. The blue checkmark signifies that your account is authentic and noteworthy, leading to various benefits, including:

  • Increased credibility and trustworthiness
  • Higher visibility in search results
  • Improved brand recognition and promotion
  • Possible advertising opportunities

Steps to Get Verified on Instagram

While obtaining a blue checkmark is not an easy process, it is certainly attainable by following these steps:

  1. Ensure your account is complete: Instagram verifies accounts that are complete with a profile picture, bio, and relevant links.
  2. Produce engaging content: Verify original content that demonstrates your authority in your particular niche. Posting regular and high-quality content that engages other Instagram users increases the chances of getting verified.
  3. Increasing your followers: Popularity is a critical factor in owning a verified account. Instagram requires all accounts that are applying for verification to have a minimum of 10,000 followers.
  4. Fill out the application form: Once you have fulfilled all of the necessary criteria, you can fill out the application form to request verification by Instagram.
  5. Be patient: The review process takes time, the official response from Instagram should be received within a month.

What Instagram Looks for While Verifying Accounts

Instagram sets specific criteria to ensure that users verify their accounts only if they meet the necessary requirements. Here are some of the things that Instagram looks for when considering account verification:

  • Authenticity: Instagram verifies accounts that represent a real person or business, not a fake or impersonated account
  • Notability: Instagram verifies accounts that are “in the public interest,” which means accounts that are highly searched, featured in the media, and have a significant following
  • Up-to-date: Instagram verifies accounts that aren’t violating its community guidelines and are free of any copyright violations or trademark infringements

To increase your chances of getting verified, you might consider making an effort to secure media mentions, publications, or unique awards that highlight your achievements. Make sure that your account content is always in line with Instagram’s guidelines and values.

Tips from Verified Instagram Users

You’re more likely to succeed if you learn from individuals who have already been through the process of getting verified on Instagram. Here are some tips from verified users:

  • Build a professional network: Having connections with other public figures or professionals increases your chances of being verified.
  • Leverage media opportunities: Use your interviews, TV broadcasts, and publications to highlight your account and increase your chances of getting verified on Instagram.

Common Mistakes and How to Avoid Them

Here are some common mistakes to avoid when applying for verification:

  • Not reading the instructions carefully before applying
  • Submitting incomplete profile information
  • Not having enough original content on profile
  • Attempting to buy followers or fake engagement

To avoid these mistakes and increase the possibility of getting verified, focus on producing authentic and high-quality content, actively engage your audience and ensure that your profile is complete and reflects the character of your brand.

Keeping Your Instagram Content Authentic and Relevant

Gaining that blue checkmark on Instagram is an integral part of building an online presence, but it’s not all there is to it. Maintaining an active and authentic profile that delivers relevant and valuable content to your followers is necessary for the longevity of your brand’s success. Consistently check your Instagram account and respond to your followers’ concerns and feedback. Your Instagram account should always rely on new content so that users can stay informed and entertained.


Getting verified on Instagram provides numerous benefits that can help promote your brand and increase its impact. Following the steps we outlined and avoiding common mistakes while aiming for authenticity and relevance is the key to getting that blue checkmark. Remember, the process may be lengthy and challenging, but the reward is worth it. Use this guide and strive towards making your brand’s online presence authentic, unique, and trustworthy.

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