June 25, 2024
Learn how to change your Twitter username with our easy-to-follow guide, and understand the personal branding and etiquette implications of the change. Avoid common mistakes and choose a professional and memorable username that enhances your online presence.


Twitter is a popular social media platform primarily used for microblogging and sharing short messages with your followers. If you’ve been on Twitter for a while, you may find that your username no longer represents your current branding or personality. Fortunately, changing your Twitter username is a quick and easy process that can help refresh your online presence. In this article, we’ll provide a step-by-step guide on how to change your Twitter username, common mistakes to avoid, personal branding implications, Twitter etiquette, and why you should make the change.

Step-by-Step Guide On How To Change a Twitter Username

If you want to change your Twitter username, follow these simple steps:

  1. Log in to your Twitter account on desktop or mobile app.
  2. Click on your profile picture and select “Settings and Privacy.”
  3. Under the Account tab, click on “Username.”
  4. Choose a new username that’s between 4-15 characters long.
  5. Once you find an available username, click on “Save changes.”

After you’ve changed your Twitter username, keep in mind that your old username will no longer be linked to your account. Your followers will be notified of the change, and your existing tweets and mentions will redirect to your new username. However, it’s always a good idea to inform your followers of the change to avoid any confusion.

To do this, you’ll want to send out a tweet announcing the change and pin it to the top of your profile for a while. You can also mention the change in your Twitter bio or update any social media profiles that link to your Twitter account.

Common Mistakes to Avoid When Changing Twitter Username

While changing your Twitter username is a quick and simple process, it’s important to avoid common mistakes that can negatively affect your online presence. Here are a few things to keep in mind:

  • Don’t change your username too often: Frequent username changes can confuse your followers and impact your online credibility.
  • Alert your followers of the change: As mentioned before, it’s essential to inform your followers of the new username to avoid any confusion or loss of followers.
  • Choose a unique username: Make sure to select a username that’s not already taken or closely resembles another Twitter user’s name.
  • Avoid using underscores or numbers: While it may seem creative or unique to use these characters in your username, they can make it harder for people to find you.

Reasons to Change Your Username

There are several reasons why someone might want to change their Twitter username. Perhaps your current username no longer fits your personal or business branding, or you simply want to rebrand yourself. Other reasons might include:

  • Rebranding: If you’ve gone through a significant change in your business or personal branding, updating your Twitter username can help reinforce that change.
  • Business name change: If your business has gone through a name change or merger, updating your Twitter username can help maintain consistency.
  • Changing your focus: If you’ve shifted your focus to a different industry or niche, updating your Twitter username can help reflect that change.
  • Privacy concerns: If you feel that your current username is too personal or revealing, updating it can help maintain your privacy.

Personal Branding Implications

Changing your Twitter username can have a significant impact on your personal or business branding. Your username is often the first impression people have of you, and it’s essential to select a username that reflects your brand’s values, personality, and content. For example, if you’re a digital marketer focusing on social media, your username might be something like “SocialSavvy.”

A username that’s aligned with your personal brand can help people remember you and find you easily. It can also make your tweets more shareable and increase your online visibility. If you’re not sure what username to choose, consider brainstorming with your friends or colleagues for ideas or use a word generator tool like Wordoid.

Here are a few examples of Twitter users who changed their usernames to better reflect their brand:

  • Jeff Bullas changed his username from @jeffbullasblog to @jeffbullas to reflect his personal branding and focus on digital marketing.
  • Guy Kawasaki changed his username from @GuyKawasaki to @CanvaGuy to promote his affiliation with the graphic design software platform Canva.
  • Joanna Gaines, the home renovation TV personality, changed her username from @joannagaines to @joannagaines to make it easier for fans to find her.

Twitter Etiquette

When changing your Twitter username, it’s important to follow Twitter etiquette to maintain a professional online reputation. Here are a few guidelines to keep in mind:

  • Keep it professional: Choose a username that’s professional and easy to remember. Avoid using inappropriate or offensive language.
  • Make it unique: Select a unique username that’s not too similar to other Twitter users to avoid confusion.
  • Keep it short and sweet: Twitter usernames are limited to 15 characters, so try to keep it short and memorable.
  • Be creative: Use your username to showcase your brand’s personality or incorporate your name or business details.


Changing your Twitter username can be an effective way to refresh your online presence and align your personal or business branding. By following these instructions, you can easily change your Twitter username and avoid common mistakes. Remember to consider the personal branding implications and Twitter etiquette when choosing your new username.

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